Introduction E-commerce has grown fast and so has the competition. Just having a store is not enough anymore. Brands need to use digital marketing to get visitors turn them into buyers and keep them coming back. E-commerce digital marketing is three things: getting good visitors turning them into customers and […]
Every marketer wants to know what works best for Lead Generation. Short-form video is everywhere. You see it on TikTok, Instagram Reels, YouTube Shorts.. People are really engaging with Lead Generation through short-form video. Meanwhile your blog is just sitting there still getting people to visit still turning them into […]
Why Healthcare Ads Play by Different Rules Picture this. Your clinic runs a Facebook ad with one bold claim. That single claim triggers an investigation. Then comes a fine. This happens because healthcare advertising isn’t just “regular advertising, but stricter.” Instead, it’s a completely different game with its own rulebook. […]
Every agent and broker eventually asks the same question: should the marketing budget go toward portals like Zillow and 99acres, or toward running independent digital ads? Both sides have loud advocates. Portal reps will tell you about hundreds of millions of monthly visitors. Ad agencies will tell you portals are […]
From Scroll to Seat: Turning Social Media Followers into Diners You have got followers on media. They like the photos you post they save your videos. They even comment on your posts with fire emojis when you post pictures of your burgers. However, the tables at your restaurant are not […]
Luxury real estate does not sell itself anymore—not even when the market is doing well. Today, buyers with significant purchasing power behave very differently than they did a few years ago. Instead of contacting an agent immediately, they browse property listings on their smartphones whenever they have free time. They […]
Why Short Form Video Content Is Everywhere When you look at TikTok, Instagram Reels or YouTube Shorts you notice something that catches your eye. You get hooked before you even know what is happening. This is not an accident. Short form video content has become the way people share things. […]
When you open your LinkedIn Campaign Manager for the time the cost per click can be shocking. Five, seven or even nine dollars per click is a lot, especially when you compare it to Facebook or Google where you might pay a fraction of that. If you are used to […]
Every person who does marketing for businesses has had this problem. They start a campaign on Facebook they get a lot of clicks the cost per click looks good…. Then the sales team says that none of those clicks turned into real leads. Leads that are cheap but do not […]
Most people who visit your store will not make a purchase on their first visit to your store. They will look around your store add something to their cart and then get distracted. Then they are gone for good. Retargeting is how your online store can win these customers back […]
